Last Updated on 17 August 2026 by Dan Wilderness
Hello everyone – Lidl Plus is the loyalty scheme of discount supermarket Lidl, who opened fairly recently my neck of the woods. For a supermarket it’s had a hugely positive reaction from people locally, and I’ve started shopping there fairly regularly after being pleased with the quality relative to the price. Today I’m going to be looking at the Lidl Plus scheme and asking The Financial Wilderness’s classic question – is it worth it?
Important Note: Lidl Plus made significant changes in 2026, changing from a “fixed rewards at a total monthly spend approach” to new a points based system. This review now reflects the newer model.
I love Supermarket loyalty schemes because whilst they’re unlikely to save you huge amounts of money each time, you’re doing so on essential goods that you’d be buying anyhow so any save at all is nice.
This is especially true when Lidl tends to be cheap anyhow – it and Aldi tend to consistently trade places over who is the cheapest UK supermarket even before loyalty schemes are applied.
Lidl is also a great place to try out some downshifting – this is where you try swapping a regular purchase for a cheaper equivalent at Supermarkets like Lidl. If you can’t taste a substantial difference, it can become a regular saving on your weekly shop!
Plus it all adds up over time and when you look back over a year, you can end up realising what you’ve saved is actually quite significant.
(Please note: Loyalty schemes change all the time so whilst everything is correct at time of writing, there is always potential for slight changes!)
Quick Verdict on Lidl Plus
Whilst there’s legitimate discounts to be had via Lidl Plus via the weekly coupons, the removal of the accumulated monthly spend (known as Coupon Plus) and replacement with Lidl Points has significantly devalued the scheme.
It’s ok, but it’s not a standalone reason to shop at Lidl anymore.
What is Lidl Plus?
Lidl Plus is the Lidl supermarket loyalty scheme, available on your phone as an app only.
It’s a free service, but provides you with a variety of extras and rewards that can provide a benefit when shopping in the Lidl Supermarket.
What benefits do you get with Lidl Plus?
Weekly Item Specific Lidl Plus Coupons
Lidl Plus gives you coupons on a weekly basis, which are usually in the form of percentage based discounts against particular products or ranges.
I think the coupons are quite good and I usually find myself using at least one or two per shop. I also like that they’re often on ranges rather than specific items so you can get something for your taste.
For example, I’ve presently got one for 15% off of Lidl’s range of soft drinks, as opposed to being tied to a very specific product like orange squash.
You must activate your Lidl Plus coupons before you can use them, which can easily catch people out. Personally I check them as I’m parking up outside the store to double-check if there’s anything I want to take advantage of and make sure the coupons are in place.
Lidl Plus Bakery Discount
There’s also a bonus coupon you can activate in after 7pm until close each night, which will get you 20% off any remaining bakery items at Lidl.
You must activate this each day to use it – the activation isn’t continuous.
Examples of Coupons
To help illustrate the type of coupons you might get, I’ve included some of the coupons I had when originally writing this review.
I haven’t included the full list as it was a whopping 19 coupons this month (more than usual, 7-10 is common), but it should provide an example of the kind of discounts you might receive.
| Item | Coupon |
| Deluxe Range Sausages | 15% off |
| Deluxe Range Honey | 15% off |
| 200g Chocolate Bars, Fin Carre Range | 15% off |
| In Store Bakery Chocolate Croissant | 3 for £1.50 |
| Hortus Ready to Drink Gin | 20% off |
| Crownfield Museli Bars | 20% off |
| Lego Kids Clothing | 20% off |
| Deluxe Butter | 15% off |
| Birchwood Range Bacon | 15% off |
A tip for seeing more Lidl Plus Coupons
One tip – the home screen on Lidl Plus shows some coupons, but not all of them and some people don’t realise there are more!
If you click the coupons tab in the grey bar at the bottom of the Lidl Plus app you’ll get the full range of coupons available to you in a vertical scrolling list – we show this page in the next photo to illustrate:
A tip for getting the best value of Lidl Plus Coupons
It’s worth looking at what the T+C’s say is included with the Lidl Plus coupons, as sometimes you can find really generous items are included in a range.
For instance, getting a free fresh vegetable doesn’t sound that beneficial – but actually you can find a large bag of potatoes is included in the eligible item list and does represent quite a significant saving.
Lidl Plus Points
In additional to the specific item coupons, Lidl Plus Points are the other main benefit.
What are Lidl Points?
Lidl Points are a scheme where you’ll earn 1 Lidl Plus point for every £1 spent, and then you can redeem your earned points on the Points Marketplace found on the app for a specific item – a screenshot of this below.
There are also short promotion periods for specific items where you’ll earn 5 points per £ on an item instead – for instance at the moment I’m seeing this on a purchase from anything in Lidl’s BBQ range.
What are Lidl Points worth?
Since Lidl changed the loyalty scheme to a points basis, there isn’t a fixed value of loyalty spending at Lidl anymore – but we can do some calculations to reach an approximate value of the return.
Let’s assume we only earn Lidl Points at the standard £1 = 1 point rather than getting any £1 = 5 bonus from a promotional period.
I’ve then taken the amount of points each item on the marketplace would cost me to redeem vs. the spending I would need in order to work out the result.
| Item | Price | Lidl Points Needed | Percentage Return |
| In-Store Bakery Brownie | £0.79 | 60 (reduced from 90 as a promotion) | 1.32% |
| Freeway Orange (2L) | £0.65 | 65 | 1.00% |
| Cien Mint Shower Gel | £1.49 | 90 | 1.66% |
| Tower Gate Chocolate Digestives | £0.85 | 100 | 0.85% |
| Tower Gate 24 Jaffa Cakes | £1.49 | 170 | 0.88% |
Conclusion: Based on our calculations, Lidl Points give you an approximate return of 0.8% to 1.6%, meaning 100 points are worth roughly 85p to £1.60 depending on the item you redeem them for.
This is just ok – 1.6% is better than nothing, but the old Lidl Plus scheme did offer opportunities to hit a 10% return (admittedly with a large spend) so it’s a little disappointing in comparison.
Do Lidl Points Expire?
Lidl Points expire 2 years after being earned which is one of the advantages of the scheme relative to the older one, and gives you time to accumulate you what you need.
Lidl Scratchcard / Wheel of Surprises
Whilst not a guaranteed benefit, Lidl Plus very often has an additional game where you’ll be credited with the chance to win something after each shop.
The format of this has varied – some times it’s been a scratchcard, sometimes a rewards wheel and sometime it’s been a little game for something Lidl are a sponsor for (like a penalty shoot out game during football tournaments).
The odds and what you get vary. The best of these games is the times when Lidl runs it as a guaranteed prize, which they’ve done with fruit and bakery items. I had a couple of wins of a punnet of strawberries which was worth £2 so a nice freebie.
Some games are chance based and even if you win, will give you a money off coupon on a particular items rather than something for free.
Remember the same rules apply as on other couples – you must click to “activate” after winning them for them to register at the till. They do not apply automatically.
An example of a Lidl Plus Scratchcard screen below:
Lidl Plus Birthday Doughnut
We’re into the smaller rewards now, but you can also get a free birthday donut with Lidl Plus! Loyalty apps can be great for birthday rewards, and we’ve put together a guide to UK Birthday freebies here.
Partner Offers (Jet2 / Cinema discounts etc)
It can be worth checking the “Partner Offers” module hidden at the top of the main Lidl Plus page – this can contain some good offers like cinema ticket discounts or £65 off a Jet2 holiday, which can be better than the underlying shopping rewards.
Discounted EV Charging at Lidl Stores
A newer feature of Lidl Plus is the ability to get discounted EV charging at Lidl Stores.
In the app, select “More” on the bottom bar to bring up the menu. Select into “Wallet” and add your card to enable the Lidl Plus discount when charging your EV in store.
If you repeat the process of selecting more in the bottom bar, you’ll also see a menu item for EV Charging which will allow you to find and activate chargers.
How do I get Lidl Plus?
Lidl Plus is entirely an app based loyalty scheme so you’re need to grab it off the App or Android Store to make use of the scheme – sign up is easy and just takes a few moments.
You can find links to download the app at the Official Lidl website right here.
Are there any negatives with Lidl Plus?
Nothing major, but we’d just note there can be an occasional “receipt glitch”. Lidl Plus usually create a digital receipt in the app for you, and it works nearly all of the time but very occasionally fails.
This can be annoying if you have an issue with a product and need to return it – we always suggest getting a physical receipt as well, just in case.
As above, we also dislike just how quickly the vouchers expire once earned, given only 7 days is permitted.
Is Lidl Plus worth it?
Verdict: Lidl Plus has some good coupons within it and can save you some money, however since the scheme moved to Lidl Plus Points rather than the Monthly Coupon Plus, it’s become significantly downvalued and doesn’t offer the value it once did.
We’ve consistently found on most weekly shops weekly shop we’ve had some kind of voucher we’ve actually wanted to use at Lidl – and walking away feeling like you’ve saved something is what a good loyalty scheme should do.
What we like less is the need to activate the vouchers each time – it’s easy to forget and an annoying hurdle to jump through, rather than having them apply automatically.
This is particularly true when Lidl run their special promotions and you get a guaranteed treat on a shop like a bakery item. These don’t run all the time but they’re nice when they do. Just watch out for the 7 day expiry on vouchers.
However you used to be really well rewarded for your overall shop via the Lidl Coupon Plus scheme, and we’re not such a fan of the Lidl Points scheme that’s replaced it. The value is significantly reduced, and frankly the interface and methodology used for the Lidl Points marketplace is needlessly confusing. We suspect a lot of people just will end up not actually using it.
To give credit, what has improved with this is the expiry time – as Lidl points run for 2 years, that’s plenty of time to build up your points and maximise the rewards. There’s also plenty of lower value items meaning you can use your points pretty easily rather than have to hit unrealistic thresholds.
Overall, the app is pretty well built, but we could see some users having a challenge finding things or tracking down coupons. That confusion is particularly pronounced when it comes to the Lidl points marketplace.
In conclusion, Lidl Plus does still offer some genuine savings, but it’s price cuts around the edges rather than a meaningful difference to the value of your shop.
Advantages
- Vouchers can provide some nice extra savings on a consistent, quick basis.
- Generous expiry on points
- Not a high bar to actually redeem points from the Marketplace.
Disadvantages
- Fiddly need to opt in to vouchers to get benefits, including those earned through spend.
- 7 day expiry of vouchers not always convenient.
- Points Marketplace is a bit confusing.
FAQ’s about Lidl Plus
Yes you can share a Lidl Plus account. Given Lidl Plus works on the basis of providing rewards based on hitting spending targets it’s a sensible idea to do so. It maximises your chances of hitting the spend targets if it’s a combined effort between you and a partner or other family member!
In order to share your account, you’ll need one of you to sign up to Lidl Plus, then the other to also install the app but to log in under the same account – any spends or vouchers will then apply from both phones under the one account.
Lidl Coupon Plus was removed as part of changes made to the Lidl Plus Scheme in 2026, and were replaced with Lidl Points.
Slightly annoyingly, one of the things I think is weaker about Lidl Plus is that your coupons do not apply automatically unless you’ve activated them – not having done so is the most common reason, so double check.
Another reason can be that the item is not exactly the one on the coupon (if you’ve got one for milk for instance, it sometimes needs to be a particular size in order to qualify for the voucher).
Once done, the coupon should automatically apply when you scan your card at the till.
Yes, Lidl Plus is completely free and just requires you to download the app and sign up!
Unfortunately you need the app on your smartphone. Lidl Plus is now entirely an app based scheme and requires you to use the app to opt into vouchers and collect against milestones
Yes you can, as long as it’s visible enough to scan at the till it’ll work.
No, only during promotional periods, but these are pretty frequent.
Not in the sense of other loyalty schemes that you can earn or spend Lidl rewards at other shops. However you can find some additional offers from Partners for their own services within the Lidl Plus app. These offers tend to be date limited.
It appears some are and some aren’t – you should see some coupons for items you regularly buy, but also some others as well.
This wasn’t always the case – everyone used to get the same Lidl Plus vouchers.
Unfortunately, no. Currently, you cannot add the Lidl Plus card to Apple Wallet or Google Pay. You must open the Lidl Plus app and scan the QR code directly from the screen at the till.
How does Lidl Plus compare to other Supermarket loyalty?
Lidl Plus vs. Aldi
This one is easy – despite Aldi being Lidl’s biggest rival as a discount supermarket, Aldi does not presently generate a loyalty scheme.
Lidl Plus vs Other Supermarkets
The style of Lidl Plus is unique compared to all other UK Supermarket schemes, and so a direct percentage benefit calculation compared to Clubcard, Nectar etc. is impossible. However with the frequent rewards and vouchers, we believe Lidl Plus to be at the most rewarding end of UK loyalty schemes.
The trade-off to this is that it’s more complex than others – Nectar and Clubcard are both simpler for just earning as you spend.
And if you’d like to read about other supermarket loyalty schemes, we’ve got a review of Tesco Clubcard here, a review of MyWaitrose here, a review of Asda Rewards here, a review of Morrisons More here and a guide to the Nectar Card here.
And do check out our guide to the best loyalty cards and apps in the UK!
Any questions?
If you’ve made any particularly great savings or have questions about the app please do let us know! You can use the comments form below to get in touch with us.
And that’s it!
Thank you for reading! You can sign up below to get our new articles delivered to you on a range of financial topics, or remember you can follow our Facebook and Twitter pages.
If you spend £400 in any one month, do you get £20 off
I’m afraid not – the Lidl Plus terms and conditions cap it off after the £200 spend! Thanks for reading.
Once you have spent the first £250 – then you would be able to get 10% off your next spend. If the next shop was £150 (making you £400 total) then you will get £15 off the £150 shop. You need to how they say “Game the System” to optimise/maximise your discount. Personally I leave the last few £’s of may shop a month just below the £250 mark – then around the 27 to 30 of the month take it over the £250. This then activates the 10% discount off my next shop – which I aim to be £100 or more exlunding alcohol. This £100+ spend then also counts towards my new months spend -and and I’m on my way to that months £250 spend for another 10%, and on it goes. As I mention – you need to “Game the System”.
Absolutely useless loyalty program which rewards high-spend level rather than acutal brand loyalty. I have shopped at Lidl for over 23 years so I would say I am a loyal customer. However, I very rarely qualify for the coupons because as a single-person household, I cannot spend anywhere near £100 in a month, let alone £200! To use a current buzz-word, this is blatant discrimination against smaller households. don’t even get me started on the very short redemption times for any rewards earned (a matter of days only, mostly).
Lidl gives many Coupons discount but most discounted items not available in store. e.g. the 15% discount on Alesto Salted nuts. Only 2 Out of the 10+ types of nuts was available.
Same always happens most times when there is discounted coupon items.
I also got Money off voucher after spending quite some money in a month but then it did not accept the voucher when redeemed. Staff in store can’t help and advice to contact customer service. This seems to be a rip-off.
Hi Raj, I’ve also found that sometimes the offers can be occasionally difficult to get hold of – 9 times out of 10 I get what I’m after but it’s sometimes frustrating if that 1 is the one you really wanted! It seems less of a problem in their bigger stores but that’s not always practical
What I haven’t had is issues with the money off spend voucher – doesn’t sound like you got the best customer service there.
Thanks for reading, I appreciate it!
Bonjour je suis très satisfait de qualité de lidl
We have gave on it after a few weeks. To get a £2:00 reward for £100:00 of shopping is not worth the bother of the app and the vouchers were generally for nothing that we normally buy. Might just be our lack of awareness, but it does seem overly complicated for little reward……but, I could be wrong. I would be much keener to use Lidl, if they could get the basics, like continuity of supply.
Rewards are not worth the outlay. Coupons given for overpriced sub-standard produce. Also, 30% reduction on bakery foods that by 7pm are hard around the edges. 65% discount would be more realistic. Other supermarkets make huge reductions and don’t limit you.
On several occasions I have forgot to scan my phone at the checkout, so I end up not getting the special offers I have in the trolly discounted from my bill.There should be away of rectifying this problem after checkout.Why do we have to scan in the first place, other stores just give the discount as Yr item goes through the till.This is a way of lidl not actually giving u any discount at the till because you forget to scan Yr phone.Nothing more than a scam I reckon
It’s useless. Smal rewards for big spend. Example after spending £100 you can get ketchup worth £1. Better go to nectar Sainsburys or Tesco card.
Hi Ann, thanks for reading. I agree that Lidl Plus does reward bigger spenders, but disagree that alternatives are necessarily a better option (the equivalent of £100 on Nectar is only a 50p return, not even the ketchup). Clubcard is the same earnings rate, but we find our overall basket at Lidl tends to be slightly cheaper to begin with.
The £10 voucher at the £250 level is unbeatable in terms of supermarket rewards, but only families do realistically hit that level.
Lidl plus is against people who do not have an smart phone ans some people don’t and at present do not wish to have one, take a leaf out of morrisons book and return to club cards, tesco, sainsbury, boots and b and q etc do very well with cards. I would prefer now to shop here as I find you are unfair against certain shoppers.
Jak w??czy? w lidl plus wspólne konto
Hi Giorgio, translating your question that comes across as how do you get a joint account with Lidl Plus. There’s no formal joint account, but one of you can register and you can login on two phones at the same time to consolidate the benefits of your spending.
My wife nearly got roped into this scheme at the till, cashier made promises of all these wonderful deals and gave her a leaflet on how to go about getting started on the loyalty card scheme. Well first off my wife does not have a smart phone, she would have to buy a mobile with the internet on it to access this app. The outlay for a cheap mobile of this calibre is not worth it. She would have to buy the mobile at lets say £35 and then forever charge it up, pay the mobile phone company for use and then shop at Lidl and spend £35,000.00p just to recoup the money for the initial outlay of a cheap phone. All that for a free Strudel, no thanks. It just seems like data harvesting. Why not have a plastic card?? At the end of the day if the answer to that is saving the environment then i would argue that a mobile phone cover is plastic and so are plenty of lidl products ie yogurt pots. My Morrisons card has lasted 17 years and has in no way harmed the environment. Same argument can be applied to bank cards. Way too much hassle, and embarassing when your trying to pay for your shopping only to be lectured about an app by a cashier who does not know a customers circumstances. It is assumed we all have smartphones…. we don’t!